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Playing with QR Codes

Quick Response (QR) Codes are two-dimensional bar codes, invented by Japanese corporation Denso-Wave in 1994. Over recent years QR technology has begun to skew the boundaries between 2d, 3d and ‘Reality’ in terms of audience/user engagement/experience – as the 2008 Ford KA Campaign shows. Over recent…

in Latest Endeavors, Code, Design, Education, FellowCreative, QR, vector  •  4 min read

Bitmap or Vector?

This is a quick attempt to explain an age-old quandary… it’s a question I’ve been asked a thousand times by clients and students, and even some designers who will of course remain nameless… but I’ve never found what I would call a ‘simple and relevant today’ published explanation, not…

in Latest Endeavors, bitmap, Design, Education, pixels, tutorial, vector, workshop  •  4 min read